🗓️ March 11, 2025

The Pressure to Be “On” All the Time in Business

And Why I’m Over It

The pressure to always be "on" is exhausting. And I’m over it.

I'm still in my building season. I'm still promoting.

I'm still showing up for my audience and my business.

But I'm also learning that I don’t need to be visible 24/7 just to be valuable.

We’re in this weird space online...

If you’re not posting daily, people assume you’re not working.

If you’re not launching loudly, people assume you’ve got nothing going on.

If you take a break or move quieter for a bit, it’s like the algorithm forgets you exist.

And that energy? It’s not sustainable. Especially for those of us who are doing this while navigating real life in the background.

I’ve had days where I’ve been deep in client work, updating products, handling admin stuff, managing my own household…

but because I didn’t post a Reel or blast a promo, it felt like I was "falling off."

And honestly, that's not the kind of business I want to build.

I’m still doing the work, just not for show.

There’s been a quiet shift in how I operate lately.

I’m prioritizing clarity over constant motion.

Systems over scrambling.

And building in ways that don’t require me to show up in performative ways just to stay relevant.

That might look like:

• Soft launching an offer instead of hyping it for 3 weeks

• Creating income quietly through digital products that don’t need daily engagement

• Sending intentional emails or blog posts instead of forcing content for content’s sake

Just because it’s not loud doesn’t mean it’s not working.

Real talk: I’m not a machine

I’m a business owner but I’m also human.

I have off days.

I get overstimulated.

I deal with anxiety.

I take care of people.

I handle emergencies.

And through all of that, I’m still committed to showing up…

just not at the expense of my peace.

That doesn’t make me less consistent. It makes me real.

If you're feeling this too...

You’re not behind. You’re not lazy. You’re just tired of the noise and that’s valid.

You get to define what “showing up” looks like in your business.

Some days it’s a full-blown launch. Other days it’s quietly scheduling content or sending invoices.

And sometimes? It’s resting so you can come back and actually want to work again.

This is what we don’t talk about enough in the business world — the real side of showing up consistently without draining yourself in the process.

What's next for me?

Right now, I’m focused on:

• Reworking the flow of my offers

• Moving my mentorship off Facebook (launching March 26)

• Updating a few of my digital products and letting those work for me behind the scenes

You won’t see me shouting about every single thing I do but trust, I’m still doing the work.

And if you’re building quietly too? I see you.

– Anj 💚

Stay real. Hustle loud. Be you.

🗓️ March 25, 2025

What’s Been On My Mind: Life, Business & Rebuilding on My Terms

Let’s be real… March pulled up with its own agenda.

Between business shifts, vet visits, and me realizing I’ve been running on autopilot in some areas.... I’ve had to sit myself down and ask, “Okay girl, what are we really doing?”

I don’t say that in a chaotic way. It’s actually been calm.

But the kind of calm that makes you realize… things gotta move differently from here on out.

Life’s been life-ing (but I’m still showing up)

I won’t go deep into my personal life, but here’s the gist:

Bella (my youngest cat) had to go to the emergency vet. Twice.

• Once for a fractured paw.

• Then again two days later because she decided to rip the cast off like it was an outfit change.

Meds weren’t working. She wasn’t calm. And I wasn’t either, to be honest.

That bill was not cute. Not demure.

But it was also a reminder of why I built this business in the first place.

So I can handle sh*t like that without spiraling.

So I’m not panicking when life does what it does.

So I don’t have to choose between my pet and my paycheck.

What I’ve been shifting in my business

It’s been quiet over here, but that doesn’t mean I’ve been slacking.

I’ve just been moving smarter.

Here’s what I’ve been working on:

✅ Streamlining what I offer so I’m not promoting a million things at once.

✅ Prepping updates for my Group Marketing Magic eBook.

✅ Finally moving my mentorship off Facebook and launching something way more aligned on March 26

I’m not reinventing myself. I’m just choosing to build with more clarity and less chaos.

This isn’t about doing less. It’s about doing what makes sense.

If you’re in a shift too...

Let me just say.... same.

If your goals are changing, your energy’s changing, or your priorities are flipping… it’s okay.

You’re not behind. You’re evolving.

Whether you’re simplifying, restarting, or just figuring it out again, I see you.

This blog is gonna be where I check in more. Not just to promote, but to document.

The process. The shifts. The real behind-the-scenes.

Thanks for reading.

Thanks for riding the wave with me.

– Anj 💚

Stay real. Hustle loud. Be you.